ENJAM, Gowtham Reddy; TEKALE, Komal Manohar. AI-Powered Customer 360 in P&C Insurance: Merging CRM, Guidewire, and Behavioral Analytics. American International Journal of Computer Science and Technology, India., v. 7, n. 1, p. 28–41, 2025. DOI: 10.63282/3117-5481/AIJCST-V7I1P103. Disponível em: https://aijcst.org/index.php/aijcst/article/view/73. Acesso em: 15 dec. 2025.