Enjam, Gowtham Reddy, and Komal Manohar Tekale. “AI-Powered Customer 360 in P&C Insurance: Merging CRM, Guidewire, and Behavioral Analytics”. American International Journal of Computer Science and Technology 7, no. 1 (January 8, 2025): 28–41. Accessed December 15, 2025. https://aijcst.org/index.php/aijcst/article/view/73.